‘Star Wars’ Goes Mobile with Interactive Storybooks from Disney, Lucasfilm
The Walt Disney Co. and Lucasfilm want to introduce the “Star Wars” film franchise to younger audiences and families through interactive story books called “Star Wars Journeys” that launch today. The app-based experience, available only on Apple devices as of now, is the first digital “Star Wars” product that Disney and Lucasfilm have developed in-house since the Mouse House bought Lucasfilm in 2012.
The plan is to launch An app for each “Star Wars” film leading up to J.J. Abrams’ “Star Wars: Episode VII,” in theaters Dec. 18, 2015. Each installment of “Journeys” costs $6.99 on Apple’s App Store.
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WDW Parkhoppers are Parkhopper John and his wife, Parkhopper Sid and they love to share the magic of Walt Disney World. They can also be found at www.TeamParkhoppers.com, a non-profit organization that helps other non-profits raise money while also enjoying runDisney events. Living only 45 minutes from Walt Disney World, their lives are truly magical!
